TTC backs new cycling safety laws

“The problem is people do not feel safe. Fears about safety puts an awful lot of people off cycling but we are looking at how to make them safer and increase visibility.”

Dr Fiona Fylan

A key focus of the study was biomotion – the idea that moving objects are much more visible and can be seen far earlier. As such the research looked at reflective strips positioned on the moveable joints – the wrists, ankles, knees, and elbows.

‘They are much, much more visible at night. In fact, motorists can spot vulnerable road users two to three times the distance than if they were just wearing reflective strips or lights,’ explained Dr Fylan. ‘It’s really important we can bring that to cyclists’ awareness and get them to increase or change the strategies they are using.’

The study has delivered recommendations to manufacturers about what they should be doing to change the apparel that they sell to help make cyclists safer.

TTC Group commercial director and head of cycling division, Oliver Raisbeck, said, ‘The government has recently been doing a fantastic job of promoting cycling throughout the UK. However, with more people cycling as part of their daily exercise and commute, safety continues to be a major challenge.

“The work that Dr Fylan and the team at Queensland University of Technology have done is another step forward in the ongoing development of safety awareness for cyclists and other road users.”

Oliver Raisbeck, TTC